What sits behind the work
what sits behind the work
what sits behind the work
Advising on strategic creative decisions
Leading and scaling creative teams
Designing and facilitating workshops
Activating a trusted multidisciplinary network
Directing projects from strategy to delivery



This selection presents projects developed through close collaboration between clients and creative teams. The work reflects an agile, context-driven approach to brand and creative direction.
Portfolio available upon request.

Café Richard
Modernizing a historic coffee brand while preserving its Parisian heritage and craftsmanship
-> developped within CBA Design

Eukleed
Enhancing end-to-end expertise while unifying a growing group
-> developped within Namibie

Lefebvre Sarrut
Creating a single, shared voice across multiple leading brands
-> developped within CBA Design

Sol's
Reinforcing leadership by elevating product into brand experience
-> developped within CBA Design

Laudes Esquier Champey
Expressing the power of words as a strategic weapon in litigation
-> developped within Curius

Eifage
Simplifying a complex mobility ecosystem into a seamless brand reflex
-> developped within CBA Design

MGallery (Accor Hotel)
MGallery Edition
-> developped within WConran (ex W&cie)

Cegos
Aligning heritage and modernity to support learning and development at scale
-> developped within CBA Design

Quintesence
Standing against food conventions to restore simplicity, honesty, and taste
-> developped within CBA Design

Payplug
Merging two complementary payment cultures into one scalable brand
-> developped within CBA Design

Carrefour
Translating a food commitment into a tangible, everyday retail experience
-> developped within CBA Design

Burton of London
Reinterpreting British heritage with a modern twist
-> developped within CBA Design

SO/ (Accor Hotel)
Extending the SO/ attitude from hotel to home.
-> developped within WConran (ex W&cie)

La France Mutualiste
Respecting legacy while opening the brand to future generations
-> developped within Curius

Andera Partners
Supporting a shift in posture while sustaining long-term vision and rigor
-> developped within Curius

Next Mobiles
Turning a functional service into a compelling brand experience
-> developped within CBA Design

Institut Paul Bocuse
Reinventing a legacy institution for contemporary global relevance
-> developped within CBA Design

La Commission Européenne
Translating European policy into visible local impact
-> developped within CBA Design

Edrington
Turning whisky heritage into an immersive travel retail experience.
-> developped within Fitch (now Landor)

Café Richard
Modernizing a historic coffee brand while preserving its Parisian heritage and craftsmanship
-> developped within CBA Design

Cegos
Aligning heritage and modernity to support learning and development at scale
-> developped within CBA Design

La France Mutualiste
Respecting legacy while opening the brand to future generations
-> developped within Curius

Eukleed
Enhancing end-to-end expertise while unifying a growing group
-> developped within Namibie

Quintesence
Standing against food conventions to restore simplicity, honesty, and taste
-> developped within CBA Design

Andera Partners
Supporting a shift in posture while sustaining long-term vision and rigor
-> developped within Curius

Lefebvre Sarrut
Creating a single, shared voice across multiple leading brands
-> developped within CBA Design

Payplug
Merging two complementary payment cultures into one scalable brand
-> developped within CBA Design

Next Mobiles
Turning a functional service into a compelling brand experience
-> developped within CBA Design

Sol's
Reinforcing leadership by elevating product into brand experience
-> developped within CBA Design

Carrefour
Translating a food commitment into a tangible, everyday retail experience
-> developped within CBA Design

Institut Paul Bocuse
Reinventing a legacy institution for contemporary global relevance
-> developped within CBA Design

Laudes Esquier Champey
Expressing the power of words as a strategic weapon in litigation
-> developped within Curius

Burton of London
Reinterpreting British heritage with a modern twist
-> developped within CBA Design

La Commission Européenne
Translating European policy into visible local impact
-> developped within CBA Design

Eifage
Simplifying a complex mobility ecosystem into a seamless brand reflex
-> developped within CBA Design

SO/ (Accor Hotel)
Extending the SO/ attitude from hotel to home.
-> developped within WConran (ex W&cie)

Edrington
Turning whisky heritage into an immersive travel retail experience.
-> developped within Fitch (now Landor)

MGallery (Accor Hotel)
MGallery Edition
-> developped within WConran (ex W&cie)

Café Richard
Modernizing a historic coffee brand while preserving its Parisian heritage and craftsmanship
-> developped within CBA Design

La France Mutualiste
Respecting legacy while opening the brand to future generations
-> developped within Curius

Quintesence
Standing against food conventions to restore simplicity, honesty, and taste
-> developped within CBA Design

Lefebvre Sarrut
Creating a single, shared voice across multiple leading brands
-> developped within CBA Design

Next Mobiles
Turning a functional service into a compelling brand experience
-> developped within CBA Design

Carrefour
Translating a food commitment into a tangible, everyday retail experience
-> developped within CBA Design

Laudes Esquier Champey
Expressing the power of words as a strategic weapon in litigation
-> developped within Curius

La Commission Européenne
Translating European policy into visible local impact
-> developped within CBA Design

SO/ (Accor Hotel)
Extending the SO/ attitude from hotel to home.
-> developped within WConran (ex W&cie)

MGallery (Accor Hotel)
MGallery Edition
-> developped within WConran (ex W&cie)

Cegos
Aligning heritage and modernity to support learning and development at scale
-> developped within CBA Design

Eukleed
Enhancing end-to-end expertise while unifying a growing group
-> developped within Namibie

Andera Partners
Supporting a shift in posture while sustaining long-term vision and rigor
-> developped within Curius

Payplug
Merging two complementary payment cultures into one scalable brand
-> developped within CBA Design

Sol's
Reinforcing leadership by elevating product into brand experience
-> developped within CBA Design

Institut Paul Bocuse
Reinventing a legacy institution for contemporary global relevance
-> developped within CBA Design

Burton of London
Reinterpreting British heritage with a modern twist
-> developped within CBA Design

Eifage
Simplifying a complex mobility ecosystem into a seamless brand reflex
-> developped within CBA Design






